Online Marketing Articles

If you’re in the process of the seeking a home based business to either leave your job or simply make more money, I’m willing to bet that you have become quite familiar with Ty Coughlin’s Reverse Funnel System. It seems to be everywhere. If that name doesn’t ring a bell, perhaps you’re more familiar with the capture page with the shirtless, long haired beach bum lounging in a chair with a laptop. It’s really picked up some steam over the past year or so and they’ve made some very bold claims as to how much money members are making. I’m sure you asked yourself if “$5,000-$10,000 per week” and “6 and 7 figure returns” were really possible. Well, it’s not really a question of whether or not it is possible but if it is ORDINARY for most members. I’d like to shed some light on these claims and propose an alternative choice that may change your mind about the Reverse Funnel System.

First, let’s pick apart the process and examine each piece. Everyone starts out by filling out an “application” which costs $50. Once that is finished, you are provided with all of the details on the system. You then learn that the Reverse Funnel System actually promotes another company known as Global Resorts Network. It’s a travel membership club that offers discounted stays at high end resorts, and the $3,000 start up cost is ACTUALLY a fee for signing up with Global Resorts Network. So basically, you have to put your confidence in the Reverse Funnel System and decide if they are the best program to help you earn profits with Global Resorts Network.

Now, one thing to immediately consider in your evaluation of the Reverse Funnel System is the COST. It costs $3,000 to join, around $2,000 to $5,000 in startup advertisement costs, and then a $300 monthly recurring fee. That rings up for a total of $5,000-$8,000 up front, then $300 a month..That’s a LOT! Especially for a middle income class individual. The only person who can look at those figures and say “Let’s do this now!” are people who already have money to invest and most likely look at these types of opportunities to further INCREASE their riches, not MAKE them. So what does this mean? It means that if you join, a large majority of the people you are marketing to are people WITH money. The little guy is pretty much left out of the picture, and that’s a lot of potential prospects thrown out of the window.

Furthermore, what does this suggested advertisement budget inform us of? It implies that the Reverse Funnel System is very dependent on paid advertisement. So anyone who can afford to invest more in advertisements automatically has a higher probability of success. That doesn’t make the system a level opportunity.

There are tons of ways to drive traffic to a website, which in essence is the name of the game with most programs like this. You are given a page that converts visitors into buyers, which leaves you one job: send visitors to your page. If you join the Reverse Funnel System, it’s obvious that the preferred method of acquiring these visitors is advertisement. What about the countless types of free traffic? I doubt that the Reverse Funnel System devotes much time to these.

Also, what if the Reverse Funnel System is outside of your spending limits? Does that mean that the cheaper opportunities aren’t as valuable? Not necessarily. Some people tend to adopt this thought process but the cost of an opportunity isn’t always a determinant of how effective or profitable it is.

This brings me to my next subject. Provided you had all of the skills and training to be profitable with any business, could you do it? Theoretically, yes. You always find successful individuals with any company. This is usually because they know what they’re doing, and they have experience and the knowledge. If you’re new to internet marketing, unfortunately this isn’t you. But it doesn’t have to be that way. If you know how control internet traffic and direct it to a website of your choice, the options are truly limitless.

What am I getting at? If you have all the skills necessary to market a product online and can find people looking to buy exactly what you’re selling, you can be profitable with any affiliate program out there. Go and Google “home based business” and pick a random program. The experienced internet marketer can make money with it, which means you should switch your thinking. Don’t ask “Will this opportunity make me money?”, but instead ask “Will this opportunity teach me to make money?” There’s a big difference between those two questions.

The only affiliate program that I have seen with a vested interest in teaching its members how to properly market online is Derrick Harper’s Wealth Funnel System. Similar to other programs available today, it allows its member’s to provide a product that people want. But more importantly, it not only provides access to high yielding ads but it properly educates people how to market online, PERIOD. It doesn’t just teach blind advertisement, like other competitors. This ensures your success with not only the Wealth Funnel System, but any other online business you encounter. The fortune is in the skill set.

This concludes my article on the Reverse Funnel System. I hope it’ll be of assistance in your evaluation of Ty Coughlin’s opportunity. No matter what business you decide to pursue, make sure that your success is dependent on your own efforts and not just the promises of the company.

Wishing you the best, Joe Marquez

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Tags: Home Business