Increase Your ClickBank Affiliate Income With Review Pages
By Ian Traynor | September 8th, 2008ClickBank is one of the largest sources of digital products, and some 10,000 merchants use ClickBank to sell their products.
Merchants like ClickBank! For a very small charge per sale, ClickBank operates affiliate schemes for merchants and handles their customers’ credit card transactions.
Affiliate marketers, too, like ClickBank a lot. With a free ClickBank account you can immediately start promoting any products sold through ClickBank, using a special ClickBank “hoplink” for each product. With most merchants rewarding you with at least 50% commission per sale, you’ll soon start making serious big bucks.
Sounds easy, doesn’t it! But life is never that simple. The truth is that most ClickBank affiliates make little or no money from promoting ClickBank products. Assuming that they’re not lazy and do actually put some effort in to promoting the products, they often go about it in the wrong way.
Promotion techniques such as putting banner ads on a website or adding affiliate links to either email and forum posting signatures, are not enough to convince people to buy anything through your ClickBank affiliate link.
Let me show you a method which I’ve used to great success. OK, you have to work at it a bit, but it will be well worth your while:
Writing Review Pages
You need to write a review for any product you want to promote as an affiliate. The purpose of the review is to “pre-sell” the product. You need to get people in a favorable frame of mind so that when they visit the sales page through your affiliate link, they are much more inclined to buy.
Product reviews are successful because increasingly, when someone is thinking about buying something, they go to Google and search for “review + product name”. Try it, and you’ll see how many web pages are returned from a search for a review of a specific product.
Unfortunately, many people, even though they realise the benefits of review pages, still make elementary errors.
Refining Your Product Review Page
1) Your review should not be full of glowing praise for the product. Instead, make a few minor criticisms of the product – which are, of course, outweighed by the benefits of the product.
2) Your purpose isn’t to sell the product. That’s the job of the merchant’s sales page. Remember, you are aiming to send people to the sales page through your link, almost convinced that they want the product.
3) Avoid using any of the “copy” on the merchant’s sales page. People will lose confidence in your review if they find that you’ve copied chunks of the sales page.
4) You’ll be a lot more convincing if you have actually used (and liked) the product. You’ll find that you can frequently get a copy of the product from the merchant without having to pay for it. Just tell the merchant that you want to write a review of it.
5) If possible, find other similar products and compare them with the product you really want to sell. You could even give a star rating to each one – making sure, of course, that your main product gets the most stars!
If you follow this plan, you should be able to make a lot more money by promoting ClickBank products. And if you use the tools in my ClickBank ToolKit, your work load will be lightened!
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Marketing Software
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